Camderson Academy · School 04
Marketing & Sales
Attract, win and keep the right customers. Practical, self-paced courses, each with hands-on practice and a certificate of completion. New courses open regularly, and you can join the waitlist for any of them.
The courses
Marketing & Sales
Attract, win and keep the right customers.
CA-MS-001 · In development
Sales Fundamentals & Customer Acquisition
Build a repeatable process to find, qualify and win new customers.
Beginner · About 6 hours
$149
CA-MS-002 · In development
Customer Experience Excellence
Map the customer journey and fix the moments that drive loyalty and complaints.
Beginner · About 5 hours
$129
CA-MS-003 · In development
Digital Marketing for Small Businesses
Build a practical digital marketing plan across website, search, email and social.
Beginner · About 7 hours
$149
CA-MS-004 · In development
Email Marketing That Converts
Build email sequences that nurture leads and drive sales, within consent and anti-spam rules.
Intermediate · About 4 hours
$129
CA-MS-005 · In development
Social Media Marketing Strategy
Choose the right platforms and run a content plan tied to business goals.
Beginner · About 5 hours
$129
CA-MS-006 · In development
SEO Fundamentals for Business Websites
Improve a website's search visibility with keyword, content and technical basics.
Intermediate · About 5 hours
$149
CA-MS-007 · In development
Content Marketing Strategy
Plan content that builds trust and moves buyers toward a purchase.
Intermediate · About 4 hours
$129
CA-MS-008 · In development
Consultative Selling and Discovery
Run discovery conversations that uncover needs and lead to tailored proposals.
Intermediate · About 5 hours
$149
CA-MS-009 · In development
B2B Sales and Account Management
Manage complex B2B deals and grow existing accounts.
Advanced · About 6 hours
$199
CA-MS-010 · In development
Brand Strategy and Positioning
Define positioning, messaging and a brand promise that sets the business apart.
Intermediate · About 5 hours
$149
CA-MS-011 · In development
Paid Advertising Fundamentals: Google and Meta
Plan, launch and measure small paid campaigns on Google and Meta.
Intermediate · About 5 hours
$149
CA-MS-012 · In development
Marketing Analytics and Measurement
Track the right marketing metrics and report return on spend honestly.
Intermediate · About 4 hours
$149
Course waitlist
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Training a team?
We offer group enrollment for organizations that want a shared baseline. Email connect@camderson.com to talk through your team.